Optimize your health brand’s media mix with balanced search efforts combining SEO, Search Experience Optimization (SXO) & Paid Search
With 88.5% of HCPs and 69% of patients turning to online search to answer health questions, it’s a critical tool for any health brand. We have a suite of cutting-edge solutions that makes sure you leverage it to the maximum
Align your organic & paid search programs strategically with your business objectives with a priority on critical success factors:
Category Analysis & Benchmark (CAB) is our four-prong Search Marketing intelligence product
CAB prioritizes your site content based on your audience’s needs while ensuring you appear in the searches you won’t rank in with SEO.
Our solution comprises: Visitor Verification Survey, NPI-level tracking & measurement, and heat mapping
Combined, you get a complete toolset of analytics capabilities that offers you a 360-degree view of your digital campaign performance.
As component parts: