Research &
Audience Insights
Gain access to thorough, upfront Underscore research for an easy-to-follow roadmap to go above and beyond your business objectives
Our recommendations are built on a firm foundation of audience behavior & insights
You get every relevant category and audience trend you should be aware of based on our audit of all available research and data
You will uncover:
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where your audience is consuming media
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how they engage with media
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where media will have the most impact with each of your audience segments
Get custom research and insights to nuance what your HCP and patient segments will likely respond to best to help segment your audiences. We zero-in on:
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Target audience analysis
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Demographic & socioeconomic data
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Psychographic data
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Media consumption habits
Our syndicated market research tools include:
