Healthcare
Marketing
Glossary
Unlock the language of healthcare marketing with our comprehensive glossary that is key to understanding all of the industry-specific acronyms and buzzwords.
Glossary
There is currently 1 term in this directory beginning with the letter Z.
Z
Zero Click Searches
Zero click searches, also known as "no-click searches" or "direct answers," refer to when a search engine provides users with the information they are looking for directly in the results page, without the need to click on a website link.
In the past, searching the internet involved multiple steps, including entering a keyword into a search engine, scanning the results page, clicking on a website link, and finally finding the information. With the advancement of artificial intelligence and machine learning, search engines have become much more sophisticated, and can now provide users with answers to their questions directly on the results page.