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Unlock the language of healthcare marketing with our comprehensive glossary that is key to understanding all of the industry-specific acronyms and buzzwords.


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There are currently 3 terms in this directory beginning with the letter H.

Heatmaps are a valuable tool for marketers, providing a visual representation of user behavior data on websites and apps. By tracking where users click, scroll, and interact with content, heatmaps help marketers gain valuable insights into user behavior and preferences, allowing them to make data-driven decisions when optimizing their website or app design. Heatmaps can also help marketers identify areas of a website or app that are underperforming and prioritize improvements, leading to increased engagement, conversion rates, and customer satisfaction.

Hero Image
A Hero Image is a large, eye-catching image that serves as the main visual element on a web page. It is typically placed at the top of a page and is meant to grab the attention of users and convey a strong message or call to action. Hero Images are an essential part of modern web design and can be used in a variety of contexts, from landing pages and portfolios to product pages and blogs.

HTML, which stands for Hypertext Markup Language, is the standard markup language used for creating web pages and web applications. It provides the structure and content of a web page by adding tags and attributes to text. HTML files are typically viewed through a web browser, which interprets the HTML code and displays the resulting web page.
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