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Analytics &
Measurement

Achieve your strategic imperatives via our focus on clear KPIs and accountable media

Leverage our own industry-leading tools to make this happen:

Connected Media & Commercial Data Capability

Tie your front-end media performance and metrics to back-end sales and performance data with our automated platform

Proprietary Audience Screening Tool

Gauge your audience quality & media attribution with our unique measurement platform

Monitoring

Ensure your campaigns are always optimized and returning with bespoke Underscore monitoring tools

Social Listening & Optimization

Monitor & report on social behaviors and trends in key categories & treatment areas

Web Maintenance Toolset

Track the health of your websites & pages to ensure your investments never suffer due to technical iss

Database Insights

A custom database and API setup to focus time on monitoring data, not just gathering it

In-house App Optimization

Maximize your presence within app stores & throughout the web with our bespoke mobile app-optimizer tool

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